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    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

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    • Introducing the partnership with the Race and Justice reporting Initiative
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    DCFC Community Benefits Process Kicks Off in Mexicantown

    DCFC Community Benefits Process Kicks Off in Mexicantown

    Trump’s downfall: Fascist capitalism will do him in

    Trump’s downfall: Fascist capitalism will do him in

    Mayan Kaqchikel

    Mayan Kaqchikel

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    Senator Slotkin Delivers Federal Honor to CHASS as Funding Fights Loom

    Senator Slotkin Delivers Federal Honor to CHASS as Funding Fights Loom

    Why Trump will fail

    Why Trump will fail

    Pueblo Yumano

    Pueblo Yumano

    A Forever Home for Detroit City FC

    A Forever Home for Detroit City FC

    Centros de ayuda parroquiales enfrentan mayores costos por recortes federales a bancos de alimentos

    Centros de ayuda parroquiales enfrentan mayores costos por recortes federales a bancos de alimentos

  • Community
    DCFC Community Benefits Process Kicks Off in Mexicantown

    DCFC Community Benefits Process Kicks Off in Mexicantown

    Metro Detroit Youth Find Their Voice in Summer Writing and Photography Camp

    Metro Detroit Youth Find Their Voice in Summer Writing and Photography Camp

    UNI Launches Youth Development Practitioner Apprenticeship

    UNI Launches Youth Development Practitioner Apprenticeship

    Ballot drive to end utility political contributions clears state canvassers

    Ballot drive to end utility political contributions clears state canvassers

    Detroit’s EasyPay Payment Plan Enrolls More than 30,000 residents protected from service interruption

    Detroit’s EasyPay Payment Plan Enrolls More than 30,000 residents protected from service interruption

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    Senator Slotkin Delivers Federal Honor to CHASS as Funding Fights Loom

    Senator Slotkin Delivers Federal Honor to CHASS as Funding Fights Loom

    Movies Under the Stars Season Concludes Friday in Detroit at Historic Fort Wayne

    Movies Under the Stars Season Concludes Friday in Detroit at Historic Fort Wayne

    LIBRE–Michigan Hosted A Back-to-School Giveaway to Empower Latino Families

    LIBRE–Michigan Hosted A Back-to-School Giveaway to Empower Latino Families

  • Featured
    DCFC Community Benefits Process Kicks Off in Mexicantown

    DCFC Community Benefits Process Kicks Off in Mexicantown

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    Senator Slotkin Delivers Federal Honor to CHASS as Funding Fights Loom

    Senator Slotkin Delivers Federal Honor to CHASS as Funding Fights Loom

    A Forever Home for Detroit City FC

    A Forever Home for Detroit City FC

    CHASS Center Honored with Spirit of Detroit Award in Honor of 55 Years of Community Health, Dignity, and Hope

    CHASS Center Honored with Spirit of Detroit Award in Honor of 55 Years of Community Health, Dignity, and Hope

    Gutierrez and cousin Jacob Lozano

    Donut Villa Expands to Second Location Near Ford Rouge Plant

    Candidates Face the People: Southwest Detroit Hosts Powerful Mayoral Forum on Community Priorities

    Candidates Face the People: Southwest Detroit Hosts Powerful Mayoral Forum on Community Priorities

    Fr. David Buersmeyer y Mrs. Judith Brooks de Strangers No Longer / hablan a los participantes de la procesión frente a la oficina de campo de ICE en Detroit / address procession participants in front of the field office of ICE in Detroit. Foto de/Photo by Valaurian Waller | Detroit Catholic

    Detroit Catholics Walk in Solidarity with Immigrants, Demand Humane Treatment

    Linzie and Jesse Venegas of Ideal Group Recognized as Entrepreneurs Of The Year 2025

    Linzie and Jesse Venegas of Ideal Group Recognized as Entrepreneurs Of The Year 2025

  • Opinion
  • Culture & Arts
    • All
    • World Cultures
    Festivalgoers enjoying the photobooth.

    SWFest: Celebrating Five Years of Creativity and Community

    Mayan Kaqchikel

    Mayan Kaqchikel

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    “SWFest” to Showcase Local Sound for Fifth Year at Senate Theater

    Pages Bookshop to Host Book Launch and Community Roundtable

    Pages Bookshop to Host Book Launch and Community Roundtable

    Pueblo Yumano

    Pueblo Yumano

    Learning about Art from a Master

    Learning about Art from a Master

    Huastecos Téenek

    Huastecos Téenek

    2025 Kresge Fellows from left-right: Elise Marie Martin, Taurus Burns, Louis Aguilar, Maya Davis, Kimberly LaVonne, Slumdog Visionaire, Marwa Helal, Donald Calloway, Brittany Rogers, Beenish Ahmed, Ivan Montoya, April Anue Shipp, Allana Clarke, Malak Cherri, Anetria Cole. Photo credit: JennyRisher

    Latino Creatives Shine as 2025 Kresge Fellows, Honoring Heritage and Artistic Power

    Tzotziles / BatsiI Winik’Otik

    Tzotziles / BatsiI Winik’Otik

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Latino Freeze Movement

EL CENTRAL by EL CENTRAL
February 27, 2025
in Community
Reading Time: 4 mins read
Home Community
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Freeze the NIH? Freeze Diversity, Equity and Inclusion? Freeze immigration in the United States?

Did you know that the Latino GDP in the United States is the fifth largest in the world? 3.7 trillion dollars. Latinos also make up 20% of the U.S. population.

Latinos and Latinas stop spending money. Hold the line. We can all collectively make a big impact by simply holding and not spending our money.

Starting NOW until they show us they care about our minority and immigrant populations of the United States.

ACTION ITEMS:

  • Latino Freeze
    • HOLD and SAVE your spending money.
    • Shop only for essentials (i.e. food) and be thoughtful/selective where you buy.
    • Continue to work and seek services (i.e. medical care)
    • No big purchases, cancel subscriptions.
      • Avoid making major purchases.
      • No taxes on your savings.
    • Support Latino American, Black American and Allied American Businesses that are supportive to this movement.
    • Support Local Supportive American Businesses to this movement (who value DEI and immigrants).
  • Make sure you pay for:
    • Your rent, mortgage/bills, responsibilities, healthcare, taxes, etc.
    • Healthy food
  • Spread the word in person and on ALL social media platforms!
  • Make a video on all social media platforms in English and Spanish, tag @latinofreeze on Instagram, and use the hashtags: #LatinoFreezeMovement #LatinoFreeze

In general, consider shopping at local stores, swap meets, farmer market’s, secondhand stores, trading, etc. Consider not spending on sports and entertainment (unless they are supportive of this movement).

The companies listed represent a diverse range of industries in a list that has been crowdsourced. We encourage all consumers to explore the information provided and make their own informed decisions about which companies align with their values and priorities. The choice to support or engage with any company is entirely up to the individual consumer.

Companies that are Committed to Diversity, Equity and Inclusion:

  • Aldi
  • Costco
  • Meijer
  • Kroger
  • Giant Grocery
  • Trader Joe’s

Stores/Products:

  • Ben & Jerry’s
  • Delta
  • Dutch Bros
  • e.l.f.
  • Ulta Beauty
  • Macy’s
  • Old Navy
  • Nordstrom’s
  • TJMaxx
  • GoToFoods (including Cinnabon)
  • Dollar Tree
  • Walgreen’s
  • Wegman’s
  • Planet Fitness
  • Proctor and Gamble
  • Craigslist​

Books: 

  • Barnes & Noble

Banking:

  • Godman Sachs
  • JP Morgan

Tech:

  • Apple
  • DoorDash
  • Everyday Health
  • Pinterest
  • Microsoft

Entertainment:

  • Disney
  • Netflix

DO NOT Shop Here
(Scaled back Diversity, Equity, and Inclusion):

  • Amazon
  • Target
  • Walmart
  • HobbyLobby
  • HomeGoods
  • Marshalls
  • Sam’s Club
  • Starbuck’s
  • Lowe’s
  • FruitoftheLoom
  • DairyQueen
  • Coca Cola
  • BaskinRobbins
  • Brown-Forman (Jack Daniels)
  • Home Depot
  • Tractor Supply
  • Ace Hardware
  • Goya

Tech:

  • Google
  • Meta (Facebook, Instagram)

​Auto/Equipment:

  • Ford
  • Harley-Davidson
  • John Deere
  • Tesla
  • Toyota

Fast Food:

  • McDonald’s
  • Wendy’s
  • In and Out

Don’t see a company/product on the lists? Consider searching on: www.goodsuniteus.com

Contact us at LatinoFreeze@gmail.com

Latinos in the United States make up the 5th largest GDP (Gross Domestic Product) in the world. Over 3.7 trillion dollars.
Latinos in the United States make up the 5th largest GDP (Gross Domestic Product) in the world. Over 3.7 trillion dollars.

Notable Articles:

The D.E.I. Retreat Has Some Notable Holdouts​

A Sweeping Ban on D.E.I. Language Roils the Sciences

Where to Contribute/Donate:

  • American Civil Liberties Union (ACLU)
  • League of United Latin American Citizens (LULAC)

 Immigrant Resources:

  • Immigrant Legal Resource Center (ILRC)
    • Red Cards / Tarjetas Rojas​
  • Immigration Advocates Network (IAN)
  • National Immigration Law Center (NILC)
    • Healthcare Provider – Know your right and patients’ rights​​

Allied Resources:

  • National Association for the Advancement of Colored People (NAACP)

#LatinoFreezeMovement

#LatinoFreeze

Tags: latinos
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