SW Fest showcases the vibrant culture, deep bonds, and shared stories of Southwest Detroit
Alejandro Ugalde, originally from Mexico City, blends the passion of a visual storyteller with a salsa-spiced curiosity– yes, the kind that moves both feet and taste buds. On his unique path, he weaves cultures with a dash of Spanglish flair and delves deep into Detroit’s untold narratives; he’s got the rhythm of the Motor City’s heartbeat.