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    DFO313’s ‘Real Talk’ Asks “Who Can Afford to Build and Who Can Afford to Buy?”

    Detroiters Vote on Name for New School in Southwest Detroit 

    Detroiters Vote on Name for New School in Southwest Detroit 

    A Strong Future and Promising Career by Leveraging Time: Time is Golden

    A Strong Future and Promising Career by Leveraging Time: Time is Golden

    WSU CLLAS Alumni Raise Money to Honor Professor Chinea Through Lotería

    WSU CLLAS Alumni Raise Money to Honor Professor Chinea Through Lotería

    Volunteers collect fresh food to deliver to immigrant families.

    In Pontiac, Volunteers Deliver Groceries to Keep Immigrant Families Safe 

    LULAC Statement on Cesar Chavez and the Farmworker Movement

    LULAC Statement on Cesar Chavez and the Farmworker Movement

    No Kings Rallies, this Saturday, March 28th

    No Kings Rallies, this Saturday, March 28th

    Over 30 Metro Detroit Organizations Unite in Historic Coalition to Defend Democracy

    Over 30 Metro Detroit Organizations Unite in Historic Coalition to Defend Democracy

    TechTown Releases 2025 Impact Report: 1,200+ Entrepreneurs Served, 2,000+ Jobs Created and Maintained

    TechTown Releases 2025 Impact Report: 1,200+ Entrepreneurs Served, 2,000+ Jobs Created and Maintained

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    Protester holds a sign stating “We need a kinder world” at No Kings Demonstrations

    Third “No Kings” Demonstrations Gathered Thousands Across Michigan

    DFO313’s ‘Real Talk’ Asks “Who Can Afford to Build and Who Can Afford to Buy?”

    Detroiters Vote on Name for New School in Southwest Detroit 

    Detroiters Vote on Name for New School in Southwest Detroit 

    Elizabeth Orozco-Vasquez Appointed Director of the Detroit Office of Immigrant Affairs & Economic Inclusion 

    Elizabeth Orozco-Vasquez Appointed Director of the Detroit Office of Immigrant Affairs & Economic Inclusion 

    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    No Kings, No War, No ICE

    “Latino Voices in Tech” Returns to Amplify Tech Talent in Detroit

    “Latino Voices in Tech” Returns to Amplify Tech Talent in Detroit

    Southwest Detroiters Welcome Mayor Mary Sheffield at Meet and Greet

    Southwest Detroiters Welcome Mayor Mary Sheffield at Meet and Greet

    La Tercera Edad, “The Third Age,” is thriving at LA SED

    Two Free Detroit Home Repair Programs to Take Applications Through March 22

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    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    Saint Patrick’s Battalion

    Saint Patrick’s Battalion

    Bahamas

    Bahamas

    Poet JB McBurbs Keeps SW’s Storied Past Alive. Don’t Expect Shakespeare

    Poet JB McBurbs Keeps SW’s Storied Past Alive. Don’t Expect Shakespeare

    Colombian Rice & Fernando Botero

    Colombian Rice & Fernando Botero

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    DFO313’s ‘Real Talk’ Asks “Who Can Afford to Build and Who Can Afford to Buy?”

    Detroiters Vote on Name for New School in Southwest Detroit 

    Detroiters Vote on Name for New School in Southwest Detroit 

    A Strong Future and Promising Career by Leveraging Time: Time is Golden

    A Strong Future and Promising Career by Leveraging Time: Time is Golden

    WSU CLLAS Alumni Raise Money to Honor Professor Chinea Through Lotería

    WSU CLLAS Alumni Raise Money to Honor Professor Chinea Through Lotería

    Volunteers collect fresh food to deliver to immigrant families.

    In Pontiac, Volunteers Deliver Groceries to Keep Immigrant Families Safe 

    LULAC Statement on Cesar Chavez and the Farmworker Movement

    LULAC Statement on Cesar Chavez and the Farmworker Movement

    No Kings Rallies, this Saturday, March 28th

    No Kings Rallies, this Saturday, March 28th

    Over 30 Metro Detroit Organizations Unite in Historic Coalition to Defend Democracy

    Over 30 Metro Detroit Organizations Unite in Historic Coalition to Defend Democracy

    TechTown Releases 2025 Impact Report: 1,200+ Entrepreneurs Served, 2,000+ Jobs Created and Maintained

    TechTown Releases 2025 Impact Report: 1,200+ Entrepreneurs Served, 2,000+ Jobs Created and Maintained

  • Featured
    Protester holds a sign stating “We need a kinder world” at No Kings Demonstrations

    Third “No Kings” Demonstrations Gathered Thousands Across Michigan

    DFO313’s ‘Real Talk’ Asks “Who Can Afford to Build and Who Can Afford to Buy?”

    Detroiters Vote on Name for New School in Southwest Detroit 

    Detroiters Vote on Name for New School in Southwest Detroit 

    Elizabeth Orozco-Vasquez Appointed Director of the Detroit Office of Immigrant Affairs & Economic Inclusion 

    Elizabeth Orozco-Vasquez Appointed Director of the Detroit Office of Immigrant Affairs & Economic Inclusion 

    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    No Kings, No War, No ICE

    “Latino Voices in Tech” Returns to Amplify Tech Talent in Detroit

    “Latino Voices in Tech” Returns to Amplify Tech Talent in Detroit

    Southwest Detroiters Welcome Mayor Mary Sheffield at Meet and Greet

    Southwest Detroiters Welcome Mayor Mary Sheffield at Meet and Greet

    La Tercera Edad, “The Third Age,” is thriving at LA SED

    Two Free Detroit Home Repair Programs to Take Applications Through March 22

  • Opinion
  • Culture & Arts
    • All
    • World Cultures
    Palm Sunday

    Palm Sunday

    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    From Screen to Stage: The Lion King ‘Roars’ back in Detroit

    Saint Patrick’s Battalion

    Saint Patrick’s Battalion

    Bahamas

    Bahamas

    Poet JB McBurbs Keeps SW’s Storied Past Alive. Don’t Expect Shakespeare

    Poet JB McBurbs Keeps SW’s Storied Past Alive. Don’t Expect Shakespeare

    Colombian Rice & Fernando Botero

    Colombian Rice & Fernando Botero

    Miguel DET sign

    Miguel brings CAOS to Detroit

    Resurgo -The Rise From Within

    Resurgo -The Rise From Within

    Bolivia

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The Pulse of El Barrio

Alejandro Ugalde Sandoval by Alejandro Ugalde Sandoval
February 28, 2026
in Community, Culture & Arts, Events, Music
Reading Time: 9 mins read
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SW Fest showcases the vibrant culture, deep bonds, and shared stories of Southwest Detroit

  • Alejandro Ugalde
  • Alejandro Ugalde
  • August 24, 2023

Alejandro Ugalde, originally from Mexico City, blends the passion of a visual storyteller with a salsa-spiced curiosity– yes, the kind that moves both feet and taste buds. On his unique path, he weaves cultures with a dash of Spanglish flair and delves deep into Detroit’s untold narratives; he’s got the rhythm of the Motor City’s heartbeat.

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Alejandro Ugalde Sandoval

Alejandro Ugalde Sandoval

Alejandro Ugalde Sandoval is a commercial photographer and independent photojournalist based in Detroit. His work documents the lives of immigrant communities in Southeast Michigan, focusing on how culture, community ties, and economic opportunity shape everyday life. He is dedicated to bridging information gaps and fostering meaningful conversations within the region.

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